Thank you so much for visiting our blog! I'm Natalia, Founder & Chief of Happiness here at Level Up.  We are on a mission to connect, educate and inspire women to create something beautiful through our pop-up classes and blog. So grab a cup of your favorite drink, kick your feet up and get ready to Level Up with us!



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natalia bishop wearing white dress and red necklace in front of orange wall at Copper & King Distillery in Louisville, Ky

Natalia Bishop (photo credit William Deshazer)
Owner and happiness chief, Level Up Louisville, Story Louisville, ChocolateBox Photography


Age: 33

Birthplace: Barranquilla, Colombia

Residence: Jeffersontown

Family: Married to Steve Bishop; two children

Education: Associates degrees in general and commercial arts; bachelor’s degree in business administration and minor in marketing, University of Louisville

Community involvement: NuLu Review Overlay District Committee, Rising Tide Society; Kids Center for Pediatric Care; Harvey Browne Preschool

Morning person or night owl: Morning person

Introvert or extrovert: Extrovert

Biggest pet peeve: Dishonesty and people who try to take advantage of other’s kindness

TV show you binge watch: Game of Thrones,” “The OA”

When you were a child what did you want to be when you grew up?:Animator (haven’t given up on this yet!)

Why Louisville?: Empathetic, welcoming — the people here are just the best; robust, creative and innovative communities; low cost of living; work-life balance; the food

Tell us about your first job? My first job was a dishwasher at Applebee’s on Outer Loop when I was 17. I had just moved from Colombia to the U.S. with my family and didn’t speak much English, so it was back-of-the-house for me. I also simultaneously got a job working the graveyard shift at UPS as a package handler.

How can employers create a better workplace? Plain and simple: Treat others as you’d like to be treated. If an employer is genuinely invested in their employees’ well-being, that will foster loyalty and satisfaction and, as a result, boost morale and productivity

Describe your perfect work week. Working remotely from Kapalua beach in Hawaii! But seriously, a perfect work week for me includes meeting with new partners, developing and creating content for our marketing efforts and being able to take the office mobile and work remotely from home or anywhere in the city.

What do older generations misunderstand about millennials? I think people in the older generation tend to put all millennials under the category of “lazy” or “entitled,” but I don’t think that could be any further from the truth.



Natalia is the Founder and Chief of Happiness here at Level Up. Originally from Colombia but has called Louisville home for the last 17 years, her background is in Business Management and Marketing, but she has a passion for loving and investing in people and community. Natalia is also a wife and mother of two and the owner of ChocolateBox Photography, and Story Louisville in Louisville, KY.

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